Case Direct Mailing ChangeCard Bengelmedia

In order of Bengelmedia LocoMail produced a ChangeCard for Accord, an employment agency. An original way to reach your customers with direct mail. A ChangeCard is perfect for sharing special news. There is a change in images, this way you can show the old and the new situation. When the card is opened, you will first see the old situation. By pulling the ChangeCard you’ll see the new situation appear. In the example of Accord the ChangeCard is used to reveal their new logo. When the card is opened you will see the old logo with the text: Accord introduces the new logo, exiting! When the card is pulled the new logo will be revealed. The clients are reminded of what the old logo looked like and see the ways in which the new logo is an improvement.



What makes this ChangeCard more special is that it’s a Selfmailer. This means the address can be printed on the back of the ChangeCard, so an envelope won’t be necessary. The card has a very light weight of only 24 grams which means we can offer favorable prices. Do you prefer an envelope? We can help you with that as well. The envelope can, like the ChangeCard, be printed in full colour but a standard envelope is also a possibility.


Are you also looking for an original direct mail to reveal big news like a moving, new logo or introducing a new product? Than the ChangeCard is the best option for you! The perfect direct mail if you want to surprise the receiver. We also offer you the possibility to request a free sample or quote for an original direct mail.