A winter moving message that sticks!

A change of address is a significant milestone for many businesses, but is often communicated via an email or a standard letter. Partner in Foodsolutions wanted to inform their customers and business contacts about the move to their new office in a more eye-catching and personal way. That is why they opted for a personalised Pop-up House that immediately catches the eye and turns a practical message into a surprising experience.

How was the Pop-up Cottage used?

Partner in Foodsolutions used the Pop-up Huisje to inform customers and business contacts about their new office location in a striking way. A unique format like this works particularly well for a change of address. Whereas an email is often deleted straight away and a standard card easily gets lost among other post, a special mailing immediately catches the eye. The little house also makes the message all the more fitting: the new location is literally depicted in the form of a building. Thanks to its surprising shape and tangible nature, this is the sort of mailing that people are more likely to keep or look at again, ensuring that the new address sticks in their minds.

A design full of wintery details

As the move was announced around the festive season, the Pop-up Cottage was given a cosy winter feel. The design features snow on the roof, falling snowflakes and a Christmas tree next to the office. These details not only reinforce the homely feel of the mailing, but also create a warm and friendly atmosphere. The combination of the Christmas period and the new office resulted in an original mailing that was perfectly in tune with the season and was warmly received by the recipients.