7 original ideas for an eye-catching end-of-year mailing

At the end of the year, organisations want to thank their staff, customers and business contacts. A Christmas card remains a classic choice, but with a original end-of-year mailing Turn that moment of contact into something that sticks in people’s minds. With a surprising twist, personalisation or a small gift, you can draw just that little bit more attention to your message.

 

 

 

• Popup mailing

With a Pop-up Cube Your message literally jumps out of the envelope. The different sides provide space for a Christmas greeting, images, branding or a QR code. The motion effect ensures the mailing immediately catches the eye.

 

• Gift card in suitable packaging

A gift card It’s practical, but looks even more special with customised packaging. Add a personal message, a unique code or a voucher, and turn the gift card into a complete gifting experience.

• Advent calendar

Would you like to stay visible for longer? With a Advent calendar The recipient has something to discover every day for several days in a row. Small gifts, messages or other surprises can be placed behind the little doors.

• Letterbox box with a small gift

A mailbox box There’s space for a card and a small thank-you gift. Think of chocolate, sweets or another suitable item. This way, you can combine a personal message with something tangible.

 

• Interactive mailing

A an email in which the recipient has to open, slide or unpack something encourages greater engagement. By revealing the message step by step, the point of contact becomes more active and surprising.

• Combine print with online

A QR code allows you to easily link your physical mailing to an online platform. This could be a Christmas video, a gift page, a landing page, a competition or a personalised voucher. In this way, you can combine the impact of print with the possibilities of digital.

• Personalise more than just the name

Personalisation can go far beyond just a salutation. Text, images, QR codes and offers can also vary from recipient to recipient. This allows you to send a tailored message to each employee, customer and prospect.

From a Christmas greeting to a genuine moment of connection

A a good end-of-year mailing So don’t start by asking which card you want to send, but rather what you want to achieve. Do you want to say thank you, surprise someone, encourage action or give a gift? With the right combination of design, message and personalisation, you can turn a standard Christmas greeting into a mailing that will be opened, read and remembered. LocoMail assists with the entire process: from concept and design to production, personalisation, processing and dispatch.

Curious to find out what’s possible for your end-of-year mailing? Let us help you come up with a concept that suits your message, target audience and budget.