Marketing for estate agents that really stands out!

Realtor marketing is all about being visible at the right time. At the time of a move, key transfer or new property, the recipient is extra involved. With smart direct mail and tangible marketing tools, LocoMail helps estate agents make the most of that moment. Not with fleeting online advertisements, but with physical mailings that stay, are used and remembered.

Brokerage marketing requires trust, recognition and repetition. A well-designed mailing provides a personal contact moment outside the digital noise. Think of a welcome mailing for new residents, a removal notice for the neighbourhood or a retention mailing that remains visible in the house for months. This is how you strengthen your brand and stay top of mind, even after the key has been handed over.

These products are often used within marketing brokerage campaigns and can be fully customised with your own logo, colours and message.

Pop-up House

It Pop-up House is an eye-catching direct mail especially for estate agents who want to be remembered! A playful, bouncy card in the shape of a cottage, where both the walls and the roof can be fully customised to your requirements. It is a mailing that ensures high attention value.

Available in three different formats: the little house, the big house and the chalet. This way, the format always matches the message, the moment and the desired impact within an estate agency campaign.

Turning Card

Ideal as a relocation card for estate agents: the Turning Card shows a new phase step by step. At each fold, a part of the story unfolds, from announcement of the move to a warm introduction to the neighbourhood. The interactive nature means the map stays in your hands longer and your message gets extra attention exactly when people are open to new information. Want to see more? Then visit our page with all direct mailings and/or request a sample for inspiration!

What does marketing brokerage involve and why is it so effective around a move?

Marketing estate agents focuses on making the estate agency visible at moments that really matter, such as when people move house or keys are handed over. It is precisely then that people are open to communication, so home promotion through tangible means such as direct mail sticks better than online expressions alone.

What is the difference between online marketing brokers and physical marketing agents?

Online marketing estate agents and online marketing for estate agents are strong in reach and speed, but often disappear quickly from view. Physical assets such as maps and mailings provide lasting visibility at home and are a valuable complement to digital estate agent marketing.

Why is a moving card or card moving interesting for estate agents?

A relocation card or card is personal, relevant and feels thoughtful to the recipient. It is a low-threshold way of communicating a move while bringing the real estate agency to the attention of new residents and local residents.

How does a corporate gift broker fit into a marketing strategy?

A promotional gift estate agent, for example at a key transfer or new home, reinforces the contact moment and leaves a positive impression. Combined with home promotion and targeted communication, this contributes to recognition, trust and long-term visibility of the estate agent brand.