Case Direct Mailing Pop Up Card Zwijsen

It's Zwijsen's birthday! The well-known developer of engaging reading methods for students celebrates its 60th anniversary this year. Reason for a giveaway among teachers. Zwijsen sent Locomail's Pop-up Slide Card to bring the campaign to the teachers in an original way. This is a special pop-up card that can be realized in all kinds of shapes.

Although the sliding card looks normal on the outside, this mailer also contains a special effect. At the bottom there is a recess with a lip. When the recipient of the Slide Card pulls on it, the pop-up pops up and additional information comes out. Zwijsen opted, of course, for a festive pop-up: a balloon with the text “60 years”. But this pop-up can be processed in all kinds of forms. A well-chosen pop-up reinforces the mailer's message.

At the back of the Slider, a timeline has been processed with highlighted data that are important to Zwijsen. A text is printed under this timeline. It states what Zwijsen is, what they do and why they do this. There is a lot of communication to process on the Pop-up Slider Card: both the front and back as well as the inside can be fully printed. The self mailer Slide Card is printed in full color in your design. Also the inside, which comes out when the tab is pulled.

pop up slide card with balloon

Pop-up Slide Card as a self mailer

The pop-up sliding card is a self mailer by default. This means that the addressing is processed on the card itself. A major advantage of this is the reduction of shipping packaging and costs. In addition, a self mailer stands out well among the regular mail items. If you still want to send the Slide Cards in an envelope, this is of course also possible. For an additional charge, we will print your recipient's details on the envelope.

Have you also become curious about the possibilities of direct mailings for your company? Discover the countless possibilities that LocoMail offers. Do you have questions or can't find exactly what you're looking for? Please contact our employees. We are happy to develop a custom-made mailer together with you.

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