Case Direct Mailing ChangeCard Lamellenkaart Albert Heijn

Commissioned by Albert Heijn Paterswolde, RTL Nederland has designed a striking direct mailing as an invitation to the opening of a renovated shopping center in Paterswolde. On this unique map (see window) a photo was first shown of the shop in the past and after the slat effect the renovated shopping center came into view. To emphasize this history once again, a timeline was also displayed, showing all major milestones up to the realization.

The ChangeCard looks like a normal card from the outside, but has a unique surprise effect! Pull the tab of the card and a slatted effect is created, revealing a new image. This original direct mail can be used for many (marketing and communication) purposes

Opportunities for eye-catching direct mailing? ends are used: for a product introduction, name change or, for example, as a Christmas card for a striking direct mailing.

On the product page of this eye-catching direct mailing you can read all about the product possibilities. As the ChangeCard fits within your concept, then quickly request a sample and/or quote.

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